Posted by & filed under Equipment Listings, Tuffwerx.

Time Is MoneyWhen was the last time you drove down a rural interstate and saw a piece of heavy equipment on the side of the road with a “For Sale” sign on it? I’m sure you slammed on your brakes and pulled over to inquire, right?

If you’re like most people, you know that equipment sales (and everything-else sales) have moved online. But Internet equipment listings bring new challenges. If you’re a medium to large business, you may have hundreds or even thousands of pieces of inventory to list and sell through the Internet. You know as well as we do that creating these equipment listings takes time, and time is money.

TuffWerx feels your pain as an equipment seller, and we’re excited to announce that we’ve created a solution to your problem.

Introducing Our REST API for Heavy Equipment

REST is a technology used in many markets, but we are the first known company to introduce it to the world of heavy equipment. This technology allows one computer system to communicate with another system, decreasing or eliminating the need for manual human action. In other words, you won’t have to pay an employee to sit at a computer and create equipment listings anymore!

Erik Dreyer Creator of TuffWerx REST APIThe TuffWerx API (Application Programming Interface) was created by our innovative Chief Technology Officer, Erik Dreyer. “This isn’t rocket science, but it’s new to this market. We are driving change in the used heavy equipment space, using technology to make sellers’ lives easier” says Dreyer, who began his tech career working with NASA’s Space Shuttle program and went on to help build the ebay Motors platform.

A capable in-house or contracted developer should be able to create the software you need in less than one work day, at a one-time cost. The developer will also need access to your equipment inventory system. If you don’t have an in-house developer or you don’t know where to start, contact us for fast assistance. We can help you make it happen. If you’re ready to get going on your own, call us so we can send you our REST API specification.

Once the system is set up, your equipment inventory will be automatically listed on We’re talking about free, no-fuss equipment listings. Just watch the leads and sales roll in.

Listings Are Always Free

Unlike other listing platforms like eBay and Machinery Trader, equipment listings on are always free. We’re not only making it easier than ever for you to list your equipment, but we’re also leaving your profit margin alone.

Who Will Benefit?

Komatsu BulldozerOur API is designed for medium and large businesses that have a sizable amount of equipment to sell online.

Beyond equipment dealers and financial companies, online auction companies have begun to use our technology. By automatically creating equipment listings, we allow auction companies to market their equipment before auctions take place, or even sell their equipment beforehand for a higher dollar amount. Once the sale is complete, the equipment listing is taken down.

Get Started Today

We want to partner with you to simplify and grow your business. If you’re not familiar with REST and you don’t have a team member who can help you to implement this technology, don’t hesitate to give us a call. If you do have a developer in mind and you’re ready to get started, contact us for everything you need to access the TuffWerx REST API.


Photos via Flickr CC, courtesy of Sean MacEntee and Photo Dudes.